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Justin Bieber, Ciara, and Drake have also taken part in the COVID-19 relief effort.
While sheltering at home, celebrities are getting creative with their charitable endeavors. Last week, A-listers like Justin Bieber, Leonardo DiCaprio, and Ciara began posting about the
. This week, the cast of
is joining the movement.
Basically, it’s a way to fundraise money for those facing food insecurity because of the coronavirus pandemic by auctioning off celebrity experiences. Created by sports retailer Fanatics, the initiative aims to be”the world’s largest digital fundraiser in history” and has already raised more than $15 million toward that goal. Below, everything you need to know about the trend—and how you can donate.
What is the #AllIn challenge?
The challenge is a virtual fundraising tool where performers and athletes offer up items or experiences in an auction or giveaway. All of the proceeds go to nonprofit organizations that combat food insecurity, including
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