The Real Meaning Behind Instagram’s ChallengeAccepted Black-and-White Selfies


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The new Instagram challenge originated in Turkey in order to raise awareness on the high rates of femicide in the country.

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Why Women Are Posting Black-and-White Photographs of Themselves for #ChallengeAccepted
The new Instagram challenge was originally meant to raise awareness on the high rates of femicide in Turkey.
Jul 28 2020, 4:31 pm EDT
A deluge of black-and-white selfies has probably flooded your Instagram feed in recent days. The driving force is a new Instagram challenge that’s ostensibly all about”women supporting women,” conveniently dubbed #ChallengeAccepted. However, the real meaning behind the challenge is more somber than it may seem.

For the women involved, the idea is to post a color-free photo of yourself, and then tag other women who you want to uplift to do the same. The hashtag currently has around 4.5 million posts on the platform, with celebrities including Jennifer Lopez, Gabrielle Union, Jennifer Aniston, Tracee Ellis Ross, and Eva Longoria propelling the challenge into the latest social media fad with their own languid selfies.
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